What factors make up a good review in the AI era?
We asked Google what factors make up a good review and which factors are negative signals in reviews. The result is a comprehensive list which is concisely organised to influence AI. The quality raters previously had the job of checking reviews, but it is thought that they are almost obsolete now with AI being so advanced. Brands must be careful not to flag reviews that are fair, just because they are negative. That would be a major red flag for repeat offenders. Here Are The Important Features of Reviews to Google Google uses a combination of AI, machine learning, and human moderators to check all reviews against these policies. Brand trust will be affected by how many reviews are unfairly flagged Authenticity and Relevance Genuine Experience: Reviews must be based on the user's actual, personal experience with the business or place. Relevant Content: The content should be relevant to the location or product being reviewed, not general social or political commentary...